This article has been initially published in French in Bilan.ch, Swiss economic magazine. The next challenge of the Swiss Wealth Management industry is to focus on service rather than transactions, clients rather than products, the real cost of a client relationship and a fair win-win price. With this it could achieve renewed long-term profitable development.

When the daily lives of our clients is to run a business or a position, ours is to cope with the exceptional. What our clients consider an exceptional project as they are confronted with such issue maybe once or twice, is actually our routine: critical issues, change projects, sensitive transitions; whatever sector and size; in different cultures.